Licensing, in plain English
You pay once per image and per licence. You can keep using that file for as long as you like.
Web
Websites, apps, newsletters, social posts and presentations. Up to 1 million impressions a year, and unlimited time online.
- One project or one brand
- Any web or screen use
- Not for items you sell
Print and packaging
Brochures, posters, packaging, magazines and books, up to 50,000 copies or units, plus the web use above.
- Up to 50,000 units
- Includes Web
- One product line
Extended
Merchandise, wall art, licensed templates and anything sold with the image as the main feature. No limit on units.
- Unlimited units
- Includes Web and Print
- Resale in finished goods
What each licence covers
| Use | Web | Print and packaging | Extended |
|---|---|---|---|
| Website, app, email, social | Yes | Yes | Yes |
| Brochure, poster, magazine, book | No | Up to 50,000 | Unlimited |
| Product packaging | No | Up to 50,000 | Unlimited |
| T-shirts, mugs, wall art for sale | No | No | Yes |
| Templates you sell to others | No | No | Yes, in finished form |
| Trademark or logo | No | No | No |
The things that are the same everywhere
- No expiry. A licence you buy today applies to that image for good. You do not have to remove old work if you stop paying us.
- Clients. You may use an image in work for your client. They must not pass the file to a third party, and a new client needs its own licence.
- Editing is fine. Crop, recolour, retouch and combine. You may not edit a picture so that it shows a real person or brand in a misleading way.
- No standalone resale. You cannot sell or share the file itself, even in a bundle of assets.
- No trademarks. You may not use an image as part of a logo, a brand mark or a registered design.
- Sensitive use. Do not use an image so that it looks like a person endorses a product, or in connection with unlawful material.
Credit lines on this site
The preview pictures on this site are shown with the author and original licence in the line below each image. That line is the licence for the file as it appears here. The tiers above apply to the library files you download from us, and the licence sheet that comes with every download names the terms for that file.
If you need something else
Longer print runs, broadcast, a buy-out for one image, or an exclusive licence for a campaign: write to us with the image number and a short description of the use. We usually reply in a day, with a price.